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15th November 2019

Warwickshire snow sports apparel firm secures six-figure investment

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Cov & Warwickshire LEPEquity FinanceMidven Equity Finance West Midlands

MEIF funding will enable snow sports apparel brand to invest in new sales channels and build on increasing demand.

Warwickshire-based Oneskee has secured a six-figure investment from the Midlands Engine Investment Fund (MEIF), Equity Finance Fund managed by venture capital firm Midven.

Co-founded in 2014 by brothers Josh and Scott Clifford, Oneskee is a snow sports apparel brand responsible for modernising the traditional all-in-one snowsuit design by developing an alternative for the younger generation of winter sports enthusiasts.

With Oneskee products now available online in 54 countries, the company has recently expanded its offering to include a range of waterproof hoodies, puffer jackets and après-ski clothing. Midven’s investment will support the firm’s ongoing growth, allowing it to develop new sales channels and build on increased demand from retail stores across Europe and America.

Scott Clifford, Co-founder of Oneskee, said: “The MEIF investment delivered by Midven comes at the perfect time, providing us with the opportunity to take Oneskee to the next level. We’re looking forward to working in partnership with Midven, which will allow us to increase the stock levels of the company, and meet the ever-increasing demand from our growing customer base.”

Due to a growing popularity in winter sports, boosted by markets such as Asia, with the upcoming 2022 Winter Olympics set to be held in Beijing, Oneskee is facing an increasing demand for its products. As a result, the firm will also use the investment to expand its team, creating new jobs across the Coventry and Warwickshire region.

Giovanni Finocchio, Investment Director at Midven, said: “Josh and Scott have done a great job of creating a dynamic and fun winter sports brand; with investment from the MEIF we believe that there is a fantastic opportunity to grow the brand, add further products to the range and build a valuable and desirable business. Over the next year or two we should see significant growth and job creation.”

The Midlands Engine Investment Fund project is supported financially by the European Union using funding from the European Regional Development Fund (ERDF) as part of the European Structural and Investment Funds Growth Programme 2014-2020 and the European Investment Bank.

Follow @midsenginv


The #MEIF Quick Reference Guide breaks down the different types of finance available through the Fund and the types of businesses best suited to each. Download it here - https://t.co/RngOaJw0eV https://t.co/EvAftZBCy7 MidsEngInv photo

The @BritishBBank has today released its Small Business Finance Markets Report 2020. Key findings include #MEIF supporting 20% of equity deals in the #Midlands, helping the region's businesses unlock new growth. Read #SBFM2020 here - https://t.co/W32Uh2aPWG https://t.co/MLDHvnredp MidsEngInv photo

20% of equity deals in the Midlands supported by the #MEIF - revealed in the @BritishBBank's #SBFM2020 Report released today - https://t.co/W32Uh2aPWG https://t.co/bCrbzCeChd
MidsEngInv photo
British Business Bank @BritishBBank
Our regional funds, @MidsEngInv and @NPIFBBB, have contributed 20% and 16% respectively to equity deal numbers in the North & Midlands #SBFM2020 #LevelUp

Download the full report now
👉 https://t.co/pSuiMCJXle https://t.co/VzV0nikT14

Growth Hubs are centres for business support, connecting firms to the right help for their needs. With 10 located across the Midlands, find your nearest here - https://t.co/47oT5NP7xK https://t.co/gW78zLZ8Ym MidsEngInv photo

Supporting innovation is a key priority for the #MEIF, with the Fund investing £150k in Birmingham-based @aceleronenergy – a firm developing cutting edge battery technology. In the video below, CEO Amrit Chandan explains how the funding supported the firm’s #Growth https://t.co/im8hET5eGZ

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Follow @midsenginv


The #MEIF Quick Reference Guide breaks down the different types of finance available through the Fund and the types of businesses best suited to each. Download it here - https://t.co/RngOaJw0eV https://t.co/EvAftZBCy7 MidsEngInv photo

The @BritishBBank has today released its Small Business Finance Markets Report 2020. Key findings include #MEIF supporting 20% of equity deals in the #Midlands, helping the region's businesses unlock new growth. Read #SBFM2020 here - https://t.co/W32Uh2aPWG https://t.co/MLDHvnredp MidsEngInv photo

20% of equity deals in the Midlands supported by the #MEIF - revealed in the @BritishBBank's #SBFM2020 Report released today - https://t.co/W32Uh2aPWG https://t.co/bCrbzCeChd
MidsEngInv photo
British Business Bank @BritishBBank
Our regional funds, @MidsEngInv and @NPIFBBB, have contributed 20% and 16% respectively to equity deal numbers in the North & Midlands #SBFM2020 #LevelUp

Download the full report now
👉 https://t.co/pSuiMCJXle https://t.co/VzV0nikT14

Growth Hubs are centres for business support, connecting firms to the right help for their needs. With 10 located across the Midlands, find your nearest here - https://t.co/47oT5NP7xK https://t.co/gW78zLZ8Ym MidsEngInv photo

Supporting innovation is a key priority for the #MEIF, with the Fund investing £150k in Birmingham-based @aceleronenergy – a firm developing cutting edge battery technology. In the video below, CEO Amrit Chandan explains how the funding supported the firm’s #Growth https://t.co/im8hET5eGZ

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